Outreach Epson wearables grandly launched in China

December 2, 2016, Epson Fall Media Day - Wearable Devices Conference was held in Beijing. In this conference, Epson has released three major products - Epson RUNSENSE professional sports watch, Smart Canvas fashion theme watch, Oriental Twin Lions watch. This shows that Epson officially entered the Chinese wearable market and has completed the market layout in the inkjet, vision, wearable and robotics fields.


Epson wearable device launching ceremony

Ando Zongde, general manager of Epson (China) Co., Ltd., reviewed Epson's achievements in the Chinese market for the past six months. As of the end of August 2016, Epson ink warehouse printer cumulative sales of up to 15 million units worldwide, is expected by the end of 2016, Mexico warehouse sales in China will exceed 3 million units. Thanks to the good performance of the ink cartridge, Epson inkjet market share in the third quarter of 2016. Epson projector with 3LCD technology, projector market in China has been the market share for the first time in six consecutive years; Epson robotics business sales compared to the same period last year increased by 25%.

This time, Epson announced its entry into China's wearable market as an area where it not only expanded its business into new areas, but also demonstrated its strong brand and technology advantages.

Outreach Epson wearables grandly launched in China

Epson (China) Co., Ltd. General Manager Ando Zongde performance performance

The history of watchmaking second to none in the innovation

The origins of Epson and watches can be traced back to the 1940s, its business originated in the development and manufacture of watches. Epson in the watch manufacturing accumulation of the province, small, fine technology, to promote its vigorous development of the cornerstone. Mr. Masai Inoue, Chief Operating Officer, Wearables Division, Seiko Epson Corporation, introduces Epson's long history of watchmaking and one of the world's foremost innovations.

In 1953, Epson introduced the original design of the mechanical watch, a business development foundation. In 1969, the world's first quartz watch was introduced to amaze the world with an ultra-high-precision process of ± 0.2 seconds of variation, rewriting the history of the world watch.

In 1971, on behalf of the Orient mechanical movement "series 46" available, so far as Orient watches basic drive, the total number of production has more than one hundred million. In 1982, with the Active Matrics LCD technology, the world's first watch with a display TV-WATCH was launched, the world's smallest, lightest and lowest power TV. In 1984, the RC-20 watch went on sale, featuring the state-of-the-art 8-bit microprocessor at the time and featuring innovative touch keys with calendar log, recording, world time, and electronic calculator capabilities , Can be said that the earliest smart watches, can be called innovation of that era.

In 1999, "Locatio", a small portable information terminal with built-in GPS module, was introduced. As the world's first portable GPS equipped with information terminal equipment, by the Smithsonian Museum collection.

In 30 years of history, Epson has created many world-renowned wearable products. In the future, Epson will effectively integrate the precision machining technology and the latest sensing and display technology accumulated based on the experience of watch manufacturing. With the advantages of provincial, small and fine technology, Epson will provide three types of products for sports and health, fashion and personality, business and honor Lifestyle To provide personalized products, continue to provide customers with moving and surprise.

Outreach Epson wearables grandly launched in China

Mr. Masayuki Inoue, Chief Operating Officer, Wearables Product Division, Seiko Epson

Multi-dimensional "management", wonderful every moment

At this press conference, Mr. Wang Jincheng, Senior Director of Epson (China) Co., Ltd., gave a brand new definition of wearable devices. For Epson, seemingly simple watches, in addition to simply managing time, also need to carry more "management" functions, such as managing the sport, or managing the mood, and even art managing time. Through these "management", every moment of life has become more exciting and more interesting.

Epson RUNSENSE professional sports watches can manage the movement of science. Its high-precision GPS sensor chip with a correction function, precision GPS positioning; its dual sensors and dual filters, continuous heart rate monitoring per second, accuracy of up to 99%; relying on Epson's own energy-saving chip, Epson Professional Sports wrist RUNSENSE Table has the characteristics of long life to Epson SF-850, for example, in the GPS and heart rate at the same time open the state, the battery life of up to 20 hours. Epson RUNSENSE professional sports watch, you can display the calories, with speed, distance, heart rate range, oxygen uptake, sleep and mood and other data to facilitate real-time, accurate understanding of their own health status, and truly become your side of the heart rate butler, coach!

Outreach Epson wearables grandly launched in China

(Left to right) RUNSENSE SF-850, RUNSENSE SF-720, PS-600

It is noteworthy that, Epson RUNSENSE professional sports watches and professional sports apparel tulips cooperation, running, GPS route, speed, pace, heart rate, calories and other data synchronization and generate charts for professional data analysis, athletes can be timely Easily exercise or share after game.

Outreach Epson wearables grandly launched in China

Professional sports app tulip live show

The Smart Canvas series of Epson Time-themed Watches can keep you warm in time. It has 300dpi high-resolution electronic paper screen and battery life of 3 years, the dial freely transform the screen fun, clearly visible, whether you at any moment, the subject will spend with you, the festival will send you a surprise Greetings, as if playing games with you, let you exposure to a lively and interesting time travel. With the arrival of the smart era, time seems to be more and more cold, accompanied by Smart Canvas, heal mood every moment.

Outreach Epson wearables grandly launched in China

Monotype word of the time

Outreach Epson wearables grandly launched in China

OTTAIPNU frog time

The Oriental Twin Lion watch with a hundred years of watchmaking history is an earlier Japanese brand devoted to developing overseas markets. Because of the core technology, we can design R & D movement and use it as a basis to integrate the management of production, sales and maintenance business, so as to provide more outstanding products to users all over the world with higher cost performance. Because of this, the Oriental Twin Lions watch was sold in China in the 1980s. Today, the distinctive and stylish atmosphere of the East Twin Lions watch once again radiate a bright light. Business-oriented watch focus on visibility and functionality, Modern Skeleton is one of the outstanding representatives, equipped with 46 movements East Classic Double Lion with kinetic energy reserve, independent second hand and stop the second function, elegant grinding more let it in Appearance is extremely delicate. In addition to the Business Series, the Retro Future series is distinctive. The middle of the last century popular elements as the origin of origin, Guitar series tribute to the "pop music" was born, Road Bike series tribute to the "spirit of freedom" was born, Turn Table series tribute to "classical music", personality without publicity, full Art nostalgic atmosphere. Oriental Twin Lions watch, the perfect interpretation of fashion and retro, artistic time management, let you enjoy quiet years flowing ... ...

Outreach Epson wearables grandly launched in China

Orient Star 65th anniversary

Outreach Epson wearables grandly launched in China

Oriental Twin Lion Watch Orient Star Retro Future Guitar series

Everyone and time seem and can not finish the story, the famous singer Wang Zhengliang a "time where have gone" triggered numerous people's memories ... famous singer Wang Zhengliang, the famous host Xiaoqiang, also appeared in this conference. They shared stories of time and perception of life ... Many of the media people present also spoke about their understanding of time. Or be energetic while exercising or relax with your family, or be elegant in your business meetings, every second of your life deserves to be recorded and aftertaste.

Epson, born as a result of time, always adheres to the spirit of ingenuity of craftsmen and takes "provincial, small and fine technology" as its core. With its vertically integrated business model and its strategy of "technology + localization", it strives to bring products beyond expectation to users With the program. In the future, Epson will continuously innovate and challenge four areas including wearable areas, explore the needs of Chinese users in depth, build on its accumulated experience in watch making, continuously improve timing and sensing accuracy, and provide users with personalized And fashion products! This is Epson consistent pursuit of the goal.



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