What is a smart restaurant? The concept of smart restaurants is to transform traditional food services relying on people services into smart food software services, and consumers have more self-operation rights. The services provided by smart food software are also more diversified.
With the concept of O2O and smart Internet restaurants, many new Internet companies have launched "self-service ordering" services for restaurants. The main menu is self-service ordering, ordering methods include two-dimensional code ordering, WeChat public No. 1 meals and self-service meal order machines are targeted at different needs and different modes of operation. These ordering methods displeased restaurant owners who did not understand the Internet: What is the difference between them? What kind of restaurant are suitable for? Is my restaurant suitable for WeChat platform ordering system?
Smart food software - as the name suggests, guests order their own meals, without the need for attendants to operate. Therefore, the real buffet meal must be easy to operate, easy to use, and the corresponding speed. Currently, there are four types of self-service meal orders on the market:
QR code ordering
By scanning the QR code on the table with a mobile phone, guests can enter the restaurant's ordering menu, ordering meals, ordering, paying, etc., and then waiting for a meal. The biggest feature of this model is the convenient operation, the minimum operating steps, the corresponding speed will be relatively fast in the case of the network speed is also acceptable, the cost of the restaurant is also the lowest, only need to print the QR code posted on the table Can be achieved. Since the guest is in the seat to complete the ordering operation, this method is more suitable for the dinner shop, for fast food restaurants that need to take meals by number, they need to use with the machine.
WeChat public ordering
Guests pay attention to the restaurant's WeChat public number, and then click on the "My Point Meal" function key below the WeChat public number to enter the restaurant's ordering interface, complete the ordering and payment process, and then wait in the seat to serve. This method requires the customer to pay attention to the WeChat public number of the restaurant. Although there is one more operation than the two-dimensional code ordering, the restaurant also has one more way of retaining customers. Through the WeChat public number, it can send graphic and text messages to customers, and can also open Wechat takeaways, WeChat bookings, WeChat membership cards and other functions have more marketing functions. Although it takes a few thousand dollars to build a WeChat restaurant, it is worthwhile compared to follow-up fan conversion and customer retention. For restaurants that want to do WeChat marketing, WeChat takeaway, booking, etc., this method can be the first choice.
APP ordering
By downloading an APP, the guest enters the dining restaurant in the APP and performs ordering, payment and other operations. The ordering method of this method is not much different from the first two. Because the ordering operation is completed in the APP, the loading speed will be faster and the interface function will be more, but the biggest problem is that the customer needs to download the site. APP, which is a challenge for the restaurant's WIFI environment, the strength of the customer's mobile phone signal, and the use of traffic. Compared to just scanning the QR code and paying attention to the WeChat public number, the mode of downloading the APP will be more difficult to promote, and customers will not be willing to make their own mobile phones for dinner. Multiple unsolicited APPs.
Smart Food Software
The smart catering software is different from the above three ways to order foods on customers' mobile phones. Instead, they order foods on a special machine. Customers are just like self-service withdrawals on ATMs. Payments and other operations. This method is very suitable for fast-food restaurants taking tickets for meals. The acceptance of customers is higher, which means that there is one more cashier and one cashier in the store. Although the cost is relatively high, a machine needs prices ranging from thousands to tens of thousands, but it is worth comparing with the monthly salary of a cashier. The WeChat take-out system is very big and small, there are landing machines as big as ATM machines, there are also mini-machines like flat plates, restaurants should choose their own equipment according to their own environment in the store.
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