X-Rite to Launch Innovative Products at Drupa 2004

X-Rite Co., Ltd. announced on January 29 that it plans to hold the latest Drupa 2004 exhibition in the world's printing industry with the theme of streamlined color management in Düsseldorf, Germany, in May, launching seven new color management solutions. . Xeri’s CEO Michael Ferreira and Vice President of Markets and Product Development James Vickers outlined the company’s plan to distribute innovation in the creative, prepress, commercial printing and packaging sectors before Drupa’s pre-show press conference. Low-cost, streamlined hardware and software color management solutions.
Beginning the release of these streamlined color management products, X-Rite first developed a quick, one-stop, and independent-assessment color quality and creation (ICC) color profile for print shops. With one click, all printer operators can perform fast color measurements by creating high-quality ICC color profiles from a linear CMS test table to characterize printing jobs (printers, paper, ink, screens, etc.). This innovative technology allows printers to easily manage colors. They can widely use and ensure better color separation and improve proofing to print matching.
"At X-Rite, our focus is on developing color management solutions that are "streamlined" throughout the printing process," said Vicky. "What we refer to as fast, smart, and more global applications include the creation of solutions that combine all hardware and software. These solutions are easy to operate and give customers around the world better economic returns."
X-Rite also announced and plans to introduce the printing industry's first and not only low-cost, high-precision, renewable and truly portable spectrophotometer solutions to the graphic design market. Utilizing the company's latest, patented color measurement technology coupled with innovative software, the product can be supplied to the initial color management process. James Vickera believes that X-Rite's latest ergonomically-designed portable meter and its combination with innovative color management software make it perfect and create color solutions for printers around the world to become the next generation of standards. ”
As for the prepress range and demanding printers, the new XY Auto Scanning Spectrophotometer allows users to measure ICC color management test charts faster, save time and money than before. Today, the entire measurement process takes about 20 minutes, but with the latest XY solution, the measurement target range time is less than three minutes. The name "setit and forget", which is used, means that the user only needs to spend 5 seconds to place the test table on the X-Rite automatic scanner and push the button to start the operation.
X-Rite will announce all the details about the release of new products and other news for several weeks until DRUPA. Visit the X-Rite.com news station on the X-Rite website for the latest news.
About X-Rite
X-Rite is a leader in color measurement solutions including hardware, software, and services for color verification and messaging. The company serves a variety of industries including photography, digital imaging, printing processes, industrial and retail color matching, medical diagnostics, and dentistry. The company serves more than seventy countries in different markets and its subsidiaries are located throughout Europe, Asia and the Americas.

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