TAG Heuer TAG Heuer antique watch tour celebrates the 55th anniversary of the Carrera series


[ June 1, 2018 , Shanghai] Today, TAG Heuer opened a time journey in its flagship store in Nanjing West Road, Shanghai-Museum in Motion exhibition. The precious collections used in the exhibition include not only the heritage timepieces hidden in the Teghouya La Chaux-de-Fonds Museum, but also the personal treasures of the collectors. For the first time, these timepieces left the museum in La Chaux-de-Fonds for use as a group of works for public exhibitions. The touring exhibition started in Beijing, passed through Xi'an, and finally landed in Shanghai. Among them, from May 30 to June 17, Shanghai Station, waiting for tasting.

TAG Heuer Retro Watch World Tour Shanghai Station

The timepieces presented in the exhibition exemplify TAG Heuer's rich history of watchmaking, as well as TAG Heuer's pioneering spirit of continuous innovation, especially in motor sports. Important watches include: Carrera, born in 1969; Autavia, commemorating Tag Heuer brand ambassador and Swiss racer Joe Sifeldt; equipped with the world's first self-winding chronograph movement-with a miniature rotor The Calibre 11 Monaco watch is also the first chronograph with a square case and many other antique treasured timepieces.

Mr. Yu Xiaoliang, General Manager of TAG Heuer Greater China, said : We are very happy to bring TAG Heuer's history and Museum in Motion exhibition to China. This year is also the 55th anniversary of TAG Heuer's iconic Carrera series. We are honored to take this opportunity to share our most representative timepieces with Chinese consumers and watch enthusiasts.

This exhibition not only allows consumers and watch enthusiasts to appreciate unique antique watches, but also understands the history of brand watchmaking, but also allows consumers to recognize the important status of TAG Heuer in the field of racing events.

The exhibition information is as follows:
【Shanghai】
Time: 5.30-6.17
Address: No. 1033-1037, Nanjing West Road, Jing'an District, Shanghai


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